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Apex is now in its third season on the market. Several thousand skiers have skied the Apex boot and the feedback is exceptional. I hope that you will ask to see the Apex at your favorite specialty ski retailer. A plastic shell. An inner boot. A foot bed. Four Buckles. Most ski boots today are pretty much the same now as they were years ago. Considering all the technological advances that have been made in all other aspects of our lives, it is amazing that no real advancement has been made in ski boots until the Apex was introduced. Even skis within our sport have undergone dramatic improvements. While the boots remain unchanged. That is why I started the Apex Sports Group. I have taken what I have learned from snowboard boots and other technical footwear and applied an array of new technology and thinking to ski boots-like high-modulus, lightweight carbon fiber, separate cuff controls, and unique A-Flex suspension system. It all starts with a Walking Boot that you can heat mold to your foot. There is also a Boa Closure System for infinite adjustment that will not loosen during the day, no matter how hard you ski. The Carbon Chassis allows for independent control of fit, flex and closure while the Carbon Cuffs provide critical edge control and the adjustable A-flex suspension system allows for individual adjustment of the resistance to forward lean. The Apex Boot is the most advanced ski boot I have seen in my 40+ years around the business. I am sure you will agree that it is unlike any boot you have seen before.
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